Premier League Clubs with Gambling Sponsors in 2025/26

Doesn’t justify normalising it for kids though. Even temporary deals influence culture. I’d rather stadium naming rights sold to a tech firm than another bookie.

I get the worry. But Rev>Ethics is how football runs — until fans force change. If anti-gambling sentiment becomes big enough, clubs will pivot.

West Ham switching to BoyleSports in 2025/26 is interesting — big bookmaker investment. I read they tied it into a wider UK investment. That’s not just logo money, could be jobs.

That’s the nuance: some deals are purely advertising, others come with “investment packages” (academies, community programmes). We should ask clubs for specifics.

Also, competition brands are different. Bally’s (Nottingham Forest) is a U.S. casino corp — maybe they bring casino development experience, not just sports betting. Different smell to it.

Different brand, same industry. Casino or betting — addiction risk exists either way. The club’s duty of care should trump a cheque.

You lot sound like a moral panic brigade. Supporters vote with wallets — if you boycott shirts with bookies, clubs notice. Until then, they’ll keep the deals.

Funny image: shirts being auctioned with “slot machine” noise when you press them. Comedy aside, fans do have power.

I’ll say this: sleeve partnerships like Leeds-Parimatch for one season are less visible than front-of-shirt deals. Might be a compromise for clubs who want cash but not full-on gambling branding.

Exactly. LiveScore Bet on our sleeve felt less intrusive. Not ideal, but less in-your-face.

I’m not going to stop ranting. But if clubs put mandatory funding into addiction services as part of the contracts, that’s something I could grudgingly tolerate.

That’s a decent ask. Clubs, sponsors — make a health fund. Everyone benefits publically, sponsors get good PR, clubs keep funds.

Agreed. Money + safeguards = better. Meanwhile, give me Betano Villa away shirts and I’ll be happy.

fans want cash for players, anti-gambling fans want ethics, neutrals shrug